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Steve Underation

Steve Underation Is A Trade Show Lead Conversion Specialist, Speaker, And A Coach To Profit-Minded Exhibitors. As Partner Of Trade Show Profit Systems, His Purpose Is To Propel Companies To Dramatic Increases In Sales, New Customers, And Profits From Their Leads. Steve's Customized Follow-Up Systems Are The Reasons Why Leads Do Not Disappear Into "Black Holes," But Develop Customers And Sales Months And Years After The Show. Steve's Expertise Of Transforming Trade Shows From Expenses To Profit Centers Was Gained Through Years Of Working All Sides Of The Trade Show Aisle; From Exhibitor, To Sal

Alessandra Tony, Underation Steve, Zimmerman Scott Michael:
The Platinum Rule for Trade Show Mastery: The Expert Exhibitor's Guide to Profit-Producing Trade Shows and Corporate Events

Morgan James Publishing , 2007
Quality paperback, 217 pages

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