David A. Aaker
Aaker David A., Kumar V., Day George S.:
Marketing Research
9 Rev Ed
John Wiley And Sons Ltd (United States), 2007
Hardback, 792 pages
Aaker David A.:
Strategic Market Management
8 Rev Ed
John Wiley And Sons Ltd (United States), 2007
Paperback, 336 pages
Aaker David A., Mcloughlin Damien:
Strategic Market Management / European Edition
John Wiley And Sons Ltd (United Kingdom), 2007
Paperback, 368 pages
Aaker David A.:
Brand Portfolio Strategy
Creating Relevance, Differentiation, Energy, Leverage And Clarity
Simon & Schuster Ltd (United States), 2004
Hardback, 352 pages
Aaker David A.:
Building Strong Brands
New Ed
Simon & Schuster Ltd (United States), 2002
Paperback, 380 pages
Aaker David A., Joachimsthaler Erich:
Brand Leadership
Simon & Schuster Ltd (United States), 2002
Paperback, 368 pages
Aaker David A.:
Developing Business Strategies
6 Rev Ed
John Wiley And Sons Ltd (United States), 2001
Hardback, 352 pages







