Zetter Lionel:
The Political Campaigning Handbook

Real Life Lessons From The Front Line

Harriman House Publishing (United Kingdom), 2007
Paperback, 154 pages
Size: 234x160 mm
ISBN: 9781905641345
ISBN-10: 1905641346

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The Political Campaigning Handbook

Not for nothing are elections called campaigns. At every stage there is direct analogy with military equivalent, and language and vocabulary are often identical. A general election campaign is usually planned in advance in detail. This book provides reader with information to take them through this warzone to lead them to election victory.

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