Nalebuff Barry J., Brandenburger Adam M.:
Co-Opetition

2 Rev Ed

Profile Books Ltd (United Kingdom), 1997
Paperback, 304 pages
Size: 197x130 mm
ISBN: 9781861975072
ISBN-10: 1861975074

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Co-Opetition

Presents a way of thinking that combines competition and cooperation. This book applies the science of game theory to the art of corporate strategy. It adapts game theory to the needs of CEOs, managers and entrepreneurs.

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Barry J. Nalebuff
Adam M. Brandenburger
Business strategy
Business & management
Economics, finance, business and industry
Profile Books Ltd

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Barry J. Nalebuff
Adam M. Brandenburger
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