Trompenaars Fons, Turner Charles Hampden:
Riding The Waves Of Culture
Understanding Cultural Diversity In Business
Nicholas Brealey Publishing (United Kingdom), 1997
Paperback, 275 pages
Size: 230x153 mm
ISBN: 9781857881769
ISBN-10: 1857881761
List price: £14.99
You save: 30%
Riding The Waves Of Culture
Explores the cultural extremes and the incomprehension that can arise when doing business across cultures - even when people are working for the same company. The book explains that there are five key factors or orientations that affect how people all deal with each other, do business and manage.

