Mayo Ed, Nairn Agnes:
Consumer Kids
How Big Business Is Grooming Our Children For Profit
Constable And Robinson (United Kingdom), 2009
Paperback, 400 pages
Size: 197x130 mm
ISBN: 9781845298807
ISBN-10: 1845298802
List price: £8.99
You save: 30%
Consumer Kids
Shows how children are being tracked and targeted by big business, which sells them back their dreams, packages their childhood and exploits their vulnerabilities. This work looks at why children torture their Barbies, how boys feel about David Beckham, why mums are cooler than dads and why too much marketing makes you unhappy.

