Laperriere Jenny, Christiansen Trish:
Merchandising Made Simple
Using Standards And Dynamite Displays To Boost Circulation
Greenwood Press (United States), 2008
Hardback, 110 pages
Size: 233x160 mm
ISBN: 9781591585619
ISBN-10: 1591585619
List price: £24.95
You save: 5%
Merchandising Made Simple
Helps to learn how to use retail techniques to promote your library collection, elevate your library's image, draw patrons to your space, encourage them to browse and find new materials, and boost circulation. This guide shows you how to create branding through signage, arrangement, and displays; and foster customer loyalty.

