Nalebuff Barry J., Ayres Ian:
Why Not?

How To Use Everyday Ingenuity To Solve Problems Big And Small

Harvard Business School Publishing (United States), 2003
Hardback, 304 pages
Size: 241x160 mm
ISBN: 9781591391531
ISBN-10: 1591391539

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Why Not?

Robert F Kennedy challenged us to "dream of things that never were and say, Why not? This book presents a primer for fresh business thinking, and for problem solving with a purpose. It also offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.

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Barry J. Nalebuff
Ian Ayres
Management decision making
Management & management techniques
Business & management
Economics, finance, business and industry
Harvard Business School Publishing

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Barry J. Nalebuff
Ian Ayres
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