Mullins John, Komisar Randy:
Getting To Plan B
Breaking Through To A Better Business Model
Harvard Business School Publishing (United States), 2009
Hardback, 272 pages
Size: 235x156 mm
ISBN: 9781422126691
ISBN-10: 1422126692
List price: £19.99
You save: 15%
Getting To Plan B
Succeeding with a new business whether in a corporation or a venture based setting requires taking a leap of faith. But in order to grow, the business needs to morph and adjust many times before it meets the needs of a viable market. This title guides you through specific steps to effectively reinvent your entrepreneurial business model.
