Goldstein Noah J., Martin Steve J., Cialdini Robert B.:
Yes!: 50 Scientifically Proven Ways to Be Persuasive

Free Press , 2008
Hardcover, 258 pages
Size: 209x135 mm
ISBN: 9781416570967
ISBN-10: 1416570969

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Robert B. Cialdini

Robert B. Cialdini, Ph.D. Holds Dual Appointments At Arizona State University. He Is A W. P. Carey Distinguished Professor Of Marketing And Regents' Professor Of Psychology, And Has Been Named Distinguished Graduate Research Professor. Dr. Cialdini Is Also President Of Influence At Work, An International Training And Consulting Company Based On His Groundbreaking Body Of Research On The Ethical Business Applications Of The Science Of Influence.

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Noah J. Goldstein
Steve J. Martin
Robert B. Cialdini
Free Press

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Noah J. Goldstein
Steve J. Martin
Robert B. Cialdini
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