Gundry Lisa, Kickul Jill R.:
Entrepreneurship Strategy
Changing Patterns In New Venture Creation, Growth, And Reinvention
Sage Publications Ltd (United States), 2006
Hardback, 424 pages
Size: 254x178 mm
ISBN: 9781412916561
ISBN-10: 1412916569
List price: £45.00
You save: 5%
Entrepreneurship Strategy
Presents a framework for strategy in entrepreneurial organizations that incorporates new venture emergence, early growth, and reinvention and innovation in established ventures. This text focusses on entrepreneurial strategies that can be crafted and implemented within various organizations as these firms proceed through the stages of development.
