Roddick Anita:
Business As Unusual
My Entrepreneurial Journey - Profits With Principles
The Roddick Foundation (United Kingdom), 2005
Paperback, 340 pages
Size: 180x120 mm
ISBN: 9780954395957
ISBN-10: 0954395956
List price: £8.99
You save: 25%
Business As Unusual
In this fascinating and revealing autobiography Anita Roddick charts the story of herself and her company The Body Shop, through all the highs and lows since 1990. It also examines the parallel growth of vigilante consumerism and predicts how businesses can evolve in this millenium.

