Murphy Kevin B.:
The Franchise Handbook
A Complete Guide To All Aspects Of Buying, Selling Or Investing In A Franchise
Atlantic Publishing Co (United States), 2007
Paperback, 288 pages
Size: 230x155 mm
ISBN: 9780910627542
ISBN-10: 0910627541
List price: £33.50
You save: 30%
The Franchise Handbook
Acting as a resource for both franchisees and franchisers, this book explains what the franchise system entails and the precise benefits it offers to both parties. It covers advantages and disadvantages, how to develop or purchase a concept, how to choose a business franchise that fits your personal style and financial goals, and more.

