Middleton Victor T.C., Fyall Alan, Morgan Mike, Ranchhod Ashok:
Marketing In Travel And Tourism

4 Rev Ed

Elsevier Science & Technology (United Kingdom), 2009
Paperback, 528 pages
Size: 216x280 mm
ISBN: 9780750686938
ISBN-10: 0750686936

Our price: £28.49
List price: £29.99
You save: 5%

Usually ships in 1-2 working days.

Will be shipped from: United Kingdom
 Add to Shopping Basket 

Marketing In Travel And Tourism

A guide to marketing in the global travel industry. It aims to guide readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and goes on to illustrate the range of applications practiced in the modern visitor economy.

Related links:

Victor T.C. Middleton
Alan Fyall
Mike Morgan
Ashok Ranchhod
Tourism industry
Service industries
Industry & industrial studies
Economics, finance, business and industry
Elsevier Science & Technology

More information from Wikipedia:

Victor T.C. Middleton
Alan Fyall
Mike Morgan
Ashok Ranchhod
© 2006-2009 Eruditor Ltd and its partners

Search

Whole catalogue
Science: general issues

Advanced Search

Browse

Authors’ Name Index

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Share |