Yudelson Jerry:
Marketing Green Building Services
Strategies For Success
Elsevier Science & Technology (United Kingdom), 2007
Paperback, 312 pages
Size: 156x234 mm
ISBN: 9780750684743
ISBN-10: 0750684747
List price: £33.00
You save: 10%
Marketing Green Building Services
Presents information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm' strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, this book examines the important market segments for green buildings.

