Yudelson Jerry:
Marketing Green Building Services

Strategies For Success

Elsevier Science & Technology (United Kingdom), 2007
Paperback, 312 pages
Size: 156x234 mm
ISBN: 9780750684743
ISBN-10: 0750684747

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Marketing Green Building Services

Presents information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm' strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, this book examines the important market segments for green buildings.

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Jerry Yudelson
Architecture
The arts
Elsevier Science & Technology

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Jerry Yudelson
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