Campbell David, Stonehouse George, Houston Bill:
Business Strategy

An Introduction

2 Rev Ed

Elsevier Science & Technology (United Kingdom), 2002
Paperback, 475 pages
Size: 246x189 mm
ISBN: 9780750655699
ISBN-10: 0750655690

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Business Strategy

Provides an introduction to the subjects of business strategy and strategic management. This book includes case studies of varying lengths with questions included for assignment and seminar work; and a discussion of both traditional theory and the research in the field.

Related links:

David Campbell
George Stonehouse
Bill Houston
Business strategy
Business & management
Economics, finance, business and industry
Elsevier Science & Technology

More information from Wikipedia:

David Campbell
George Stonehouse
Bill Houston
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