Dent Julian:
Distribution Channels
Understanding And Managing Channels To Market
Kogan Page Ltd (United Kingdom), 2008
Hardback, 336 pages
Size: 234x156 mm
ISBN: 9780749452568
ISBN-10: 0749452560
List price: £35.00
You save: 10%
Distribution Channels
Explains how to get your products and services to market through some of the best routes or distribution channels. This work covers the process, including accessing and servicing markets and customers, controlling brands, creating differentiation, and improving the business distribution model.

