Patten Dave:
How To Market Your Business

A Practical Guide To Advertising, Pr, Selling And Direct And Online Marketing

6 Rev Ed

Kogan Page Ltd (United Kingdom), 2008
Paperback, 272 pages
Size: 234x153 mm
ISBN: 9780749451455
ISBN-10: 0749451459

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How To Market Your Business

Offers you advice on constructing profitable marketing strategies for your business. Revealing how you can revitalise your products and services with some basic marketing know-how, this book covers market research, advertising, promotion, selling techniques, product launches, and use of the internet.

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