Barnett William P.:
The Red Queen Among Organizations
How Competitiveness Evolves
University Presses Of California, Columbia And Princeton (United States), 2008
Hardback, 296 pages
Size: 229x152 mm
ISBN: 9780691131146
ISBN-10: 0691131147
List price: £22.95
You save: 20%
The Red Queen Among Organizations
Examines the effects and unforeseen perils of competing and winning. This work takes a look at two of the most competitive industries - computer manufacturing and commercial banking - and derives some startling conclusions. Organizations that survive competition become stronger competitors - but only in the market contexts in which they succeed.

