Bowlby Rachel:
Carried Away

The Invention Of Modern Shopping

Faber And Faber (United Kingdom), 2000
Paperback, 281 pages
Size: 216x135 mm
ISBN: 9780571193073
ISBN-10: 0571193072

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Carried Away

The author presents the curious history of our ideas about shopping and female consumerism. She examines in particular the development of department stores, self-service and supermarkets throughout the 20th century. Sources include old trade journals and texts on marketing as well as novels.

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