Dickinson Bob, Vladimir Andy M.:
Selling The Sea
An Inside Look At The Cruise Industry
John Wiley And Sons Ltd (United States), 2007
Paperback, 352 pages
Size: 229x155 mm
ISBN: 9780471749189
ISBN-10: 0471749184
List price: £26.99
You save: 30%
Selling The Sea
Presenting a view of how the cruising business operates, this title offers a picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. It covers how technology has impacted the industry, various markets in cruising, and material on shipbuilding and design.

