Baldock Robert:
The Last Days Of The Giants?
A Route Map For Big Business Survival
John Wiley And Sons Ltd (United Kingdom), 1999
Hardback, 270 pages
Size: 235x160 mm
ISBN: 9780471720324
ISBN-10: 0471720321
List price: £49.99
You save: 30%
The Last Days Of The Giants?
In this volume, the author explains why giants that don't learn to think and act like their smaller, faster, more flexible competitors will very quickly go the way of T-Rex. He does more than theorise about future competitive challenges, he provides a detailed plan for dealing with them.

