Besanko David, Dranove David, Shanley Mark, Schaefer Scott:
Economics Of Strategy

4 Rev Ed

John Wiley And Sons Ltd (United States), 2007
Hardback, 632 pages
Size: 258x211 mm
ISBN: 9780471679455
ISBN-10: 0471679453

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Economics Of Strategy

Offers an economic foundation for strategic analysis. By presenting basic concepts of economic theory with ideas in modern strategy literature, third book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. It examines competitive strategy from the perspective of industrial organization (IO) economics.

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David Besanko
David Dranove
Mark Shanley
Scott Schaefer
Business strategy
Business & management
Economics, finance, business and industry
John Wiley And Sons Ltd

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David Besanko
David Dranove
Mark Shanley
Scott Schaefer
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