Chevalier Michel, Lu Pierre Xiao:
Luxury China
Market Opportunities And Potential
John Wiley And Sons Ltd (United Kingdom), 2009
Hardback, 300 pages
Size: 229x153 mm
ISBN: 9780470823415
ISBN-10: 0470823410
List price: £19.99
You save: 30%
Luxury China
A guide to reaching and profiting from China's luxury consumer class. It gives readers - particularly professionals in advertising, marketing, and the luxury brands industry - a look into the future of the Chinese luxury goods market and shows them how to tap into China's market potential.

