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Wittenberg-Cox Avivah, Maitland Alison:
Why Women Mean Business

John Wiley And Sons Ltd (United Kingdom), 2009
Paperback, 384 pages
Size: 216x135 mm
ISBN: 9780470749500
ISBN-10: 0470749504

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Why Women Mean Business

Shows how companies that adapt to women will become employers of choice and will have a head-start in marketing to the 21st century consumer. This book includes a seven-step plan to successfully implementing change and harnessing the power of women for business success.

Related links:

Avivah Wittenberg-Cox
Alison Maitland
Business & management
Economics, finance, business and industry
John Wiley And Sons Ltd

More information from Wikipedia:

Avivah Wittenberg-Cox
Alison Maitland
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