Suntook F., Murphy John:
The Stakeholder Balance Sheet
Profiting From Really Understanding Your Market
John Wiley And Sons Ltd (United Kingdom), 2008
Hardback, 324 pages
Size: 232x163 mm
ISBN: 9780470712160
ISBN-10: 0470712163
List price: £24.99
You save: 30%
The Stakeholder Balance Sheet
Gives a tool, the Stakeholder Balance Sheet, that enables stakeholder within an organization to unlock the DNA of the market place in which they operate and to measure their effectiveness in understanding their markets and various key stakeholders operating within them.

