Weber Larry:
Marketing To The Social Web

How Digital Customer Communities Build Your Business

2 Rev Ed

John Wiley And Sons Ltd (United Kingdom), 2009
Hardback, 272 pages
Size: 233x162 mm
ISBN: 9780470410974
ISBN-10: 0470410973

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Marketing To The Social Web

A guide to social media for the business community. It helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion. It describes available tools and platforms, and shows you how to apply them to see immediate results and growth.

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Larry Weber
Sales & marketing
Business & management
Economics, finance, business and industry
John Wiley And Sons Ltd

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Larry Weber
© 2006-2009 Eruditor Ltd and its partners

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