Forbes William:
Behavioural Finance
John Wiley And Sons Ltd (United Kingdom), 2009
Paperback, 464 pages
Size: 244x168 mm
ISBN: 9780470028049
ISBN-10: 0470028041
List price: £34.99
You save: 10%
Behavioural Finance
The study of Behavioural finance examines how individuals' attitudes and behaviour affect their financial decisions and financial markets. This work helps the reader understand how behavioural models can be applied to everyday problems faced by practitioners at both a market and individual company level.

