Stuart B., Sarow Marilyn, Stuart Laurence:
Integrated Business Communication

In A Global Marketplace

John Wiley And Sons Ltd (United Kingdom), 2007
Paperback, 448 pages
Size: 234x189 mm
ISBN: 9780470027677
ISBN-10: 0470027673

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Integrated Business Communication

Applies communication concepts and issues from various fields such as marketing, public relations, management, and organizational communication and packages them into a dynamic approach - Integrated Communication. This book is designed to give business students a basic knowledge and an overview of communication practices in the workplace.

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B. Stuart
Marilyn Sarow
Laurence Stuart
Business communication & presentation
Business & management
Economics, finance, business and industry
John Wiley And Sons Ltd

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B. Stuart
Marilyn Sarow
Laurence Stuart
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