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Zweig Jason:
Your Money And Your Brain

Become A Smarter, More Successful Investor - The Neuroscience Way

Souvenir Press Ltd (United Kingdom), 2007
Hardback, 352 pages
Size: 216x135 mm
ISBN: 9780285638044
ISBN-10: 0285638041

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Your Money And Your Brain

How the New Science of Neuroeconomics Can Help Make You Rich. Illustrating the theory with anecdotes, numerous examples, experiments and insights from experts (including Warren Buffett and Benjamin Graham), this is an original and unique guide to the theory behind successful investing.

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