Greenberg Joshua:
From Betamax To Blockbuster
Video Stores And The Invention Of Movies On Video
Mit Press Ltd (United States), 2008
Hardback, 216 pages
Size: 229x152 mm
ISBN: 9780262072908
ISBN-10: 0262072904
List price: £16.95
You save: 15%
From Betamax To Blockbuster
Looks at how the VCR was transformed from a machine that records television into a medium for movies. This book offers a perspective on consumer technology, illustrating how the initial transformation of movies from experience into commodity began not from the top down or the bottom up, but from the middle of the burgeoning industry out.

