Marcus Alfred:
Strategic Foresight

A New Look At Scenarios

Palgrave Macmillan (United Kingdom), 2009
Hardback, 228 pages
Size: 242x160 mm
ISBN: 9780230611726
ISBN-10: 0230611729

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Strategic Foresight

This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.

Related links:

Alfred Marcus
Economic forecasting
Economics
Economics, finance, business and industry
Palgrave Macmillan

More information from Wikipedia:

Alfred Marcus
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