Dru Jean-Marie:
How Disruption Brought Order

The Story Of A Winning Strategy In The World Of Advertising

Palgrave Macmillan (United Kingdom), 2007
Hardback, 256 pages
Size: 246x189 mm
ISBN: 9780230600690
ISBN-10: 0230600697

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How Disruption Brought Order

Offering a look at the cutting edge of modern advertising, this book provides an account of how the bold methods of disruption launched TBWA to the forefront of international advertising. It contains the authors' personal insights and anecdotes about his life in advertising.

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Jean-Marie Dru
Advertising
Sales & marketing
Business & management
Economics, finance, business and industry
Palgrave Macmillan

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Jean-Marie Dru
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