Moore Sarah E.H.:
Ribbon Culture

Charity, Compassion And Public Awareness

Palgrave Macmillan (United Kingdom), 2008
Hardback, 176 pages
Size: 216x138 mm
ISBN: 9780230549210
ISBN-10: 0230549217

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Ribbon Culture

Explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. This book also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

Related links:

Sarah E.H. Moore
Charities & voluntary services
Social work
Sociology, social studies
Social sciences
Palgrave Macmillan

More information from Wikipedia:

Sarah E.H. Moore
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