Big Strategies For Small Business

Exceptional Projects In Europe

Editor: Hans-JoachimGogl

Palgrave Macmillan (United Kingdom), 2009
Hardback, 344 pages
Size: 145x141 mm
ISBN: 9780230223318
ISBN-10: 0230223311

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Big Strategies For Small Business

A new look at models of cooperation for trades of the future. Using seven in-depth case studies, this book looks at how globalization affects the competitiveness of small businesses. It explores the opportunities that are open to them today, and the successful strategies and models that promote development.

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Hans-Joachim Gogl
Small businesses & self-employed
Ownership & organization of enterprises
Business & management
Economics, finance, business and industry
Palgrave Macmillan

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Hans-Joachim Gogl
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