Cain Sandra:
Key Concepts In Public Relations
Palgrave Macmillan (United Kingdom), 2009
Paperback, 264 pages
Size: 216x140 mm
ISBN: 9780230203297
ISBN-10: 0230203299
List price: £14.99
You save: 5%
Key Concepts In Public Relations
An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.

