Wilcox Dennis L.:
Public Relations Writing And Media Techniques
Pearson Education (Us) (United States), 2009
Paperback, 576 pages
Size: 235x191 mm
ISBN: 9780205676903
ISBN-10: 0205676901
Public Relations Writing And Media Techniques
Public Relations Writing and Media Techniques is the most comprehensive and uptodate public relations writing text available. With realworld examples of awardwinning work by PR professionals, this new edition continues to help students master the many techniques needed to reach a variety of audiences in todays digital age.
