Cialdini Robert B.:
Influence: Science and Practice
Allyn & Bacon , 2008
Quality paperback, 260 pages
Size: 229x155 mm
ISBN: 9780205609994
ISBN-10: 0205609996
Robert B. Cialdini
Robert B. Cialdini, Ph.D. Holds Dual Appointments At Arizona State University. He Is A W. P. Carey Distinguished Professor Of Marketing And Regents' Professor Of Psychology, And Has Been Named Distinguished Graduate Research Professor. Dr. Cialdini Is Also President Of Influence At Work, An International Training And Consulting Company Based On His Groundbreaking Body Of Research On The Ethical Business Applications Of The Science Of Influence.

