Nye Joseph S.:
The Powers To Lead

Soft, Hard, And Smart

Oxford University Press (United States), 2008
Hardback, 224 pages
Size: 234x156 mm
ISBN: 9780195335620
ISBN-10: 0195335627

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The Powers To Lead

Nye argues that the hard power approaches of earlier military-industrial eras have been largely supplanted by soft power approaches that seek to attract, inspire, and persuade rather than dictate. Nye shows that the most effective leaders are actually those who combine hard and soft power skills.

Related links:

Joseph S. Nye
Social institutions
Sociology, social studies
Social sciences
Oxford University Press

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Joseph S. Nye
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