Sisodia Rajendra, Wolfe David, Sheth N. Jagdish:
Firms Of Endearment
How World-Class Companies Profit From Passion And Purpose
Pearson Education (Us) (United States), 2006
Hardback, 320 pages
Size: 229x152 mm
ISBN: 9780131873728
ISBN-10: 0131873725
List price: £16.99
You save: 10%
Firms Of Endearment
Humane companies are increasing their "share of heart": delivering the emotional, experiential, and social value stakeholders are demanding. It's not about "corporate social responsibility": it's about building companies that can sustain success. This book gives guidance on transforming relationships with customers, investors, society, and others.

