Cooper Donald R., Schindler Pamela S.:
Business Research Methods With Cd

9 Rev Ed

Mcgraw-Hill Education - Europe (United Kingdom), 2005
Hardback
Size: 279x203 mm
ISBN: 9780073214870
ISBN-10: 0073214876

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Business Research Methods With Cd

Written by marketing research consultants, this book offers students and instructors coverage of business research topics backed by the theory. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to understand business research topics and functions.

Related links:

Donald R. Cooper
Pamela S. Schindler
Operational research
Management & management techniques
Business & management
Economics, finance, business and industry
Mcgraw-Hill Education - Europe

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Donald R. Cooper
Pamela S. Schindler
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