Sales & marketing management
Homburg Christian, Kuester Sabine, Krohmer Harley:
Marketing Management
A Contemporary Perspective
Mcgraw-Hill Education - Europe (United States), 2008
Hardback, 664 pages
Elearn:
Managing Markets And Customers
Rev Ed
Elsevier Science & Technology (United Kingdom), 2008
Paperback, 100 pages
Elearn:
Reputation Management
Rev Ed
Elsevier Science & Technology (United Kingdom), 2008
Paperback, 100 pages
Percy Larry, Elliott Richard:
Strategic Advertising Management
3 Rev Ed
Oxford University Press (United Kingdom), 2008
Paperback, 448 pages
Calkins Tim:
Breakthrough Marketing Plans
How To Stop Wasting Time And Start Driving Growth
Palgrave Macmillan (United Kingdom), 2008
Paperback, 184 pages
Farris Paul W., Bendle Neil, Pfeifer Phil, Reibstein David J.:
Key Marketing Metrics
The 50+ Metrics Every Manager Needs To Know
Pearson Education Limited (United Kingdom), 2008
Paperback, 368 pages
Raulerson Peter, Malraison Jean-Claude, Leboyer Antoine:
Building Routes To Customers
Proven Strategies For Profitable Growth
Springer-Verlag New York Inc. (United States), 2008
Hardback, 220 pages
Strategic Market Creation
A New Perspective On Marketing And Innovation Management
Editor: Karin Tollin
John Wiley And Sons Ltd (United Kingdom), 2008
Paperback, 464 pages





