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Sales & marketing management

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Homburg Christian, Kuester Sabine, Krohmer Harley:
Marketing Management

A Contemporary Perspective
Mcgraw-Hill Education - Europe (United States), 2008
Hardback, 664 pages

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Elearn:
Managing Markets And Customers

Rev Ed
Elsevier Science & Technology (United Kingdom), 2008
Paperback, 100 pages

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Elearn:
Reputation Management

Rev Ed
Elsevier Science & Technology (United Kingdom), 2008
Paperback, 100 pages

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Percy Larry, Elliott Richard:
Strategic Advertising Management

3 Rev Ed
Oxford University Press (United Kingdom), 2008
Paperback, 448 pages

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Calkins Tim:
Breakthrough Marketing Plans

How To Stop Wasting Time And Start Driving Growth
Palgrave Macmillan (United Kingdom), 2008
Paperback, 184 pages

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Farris Paul W., Bendle Neil, Pfeifer Phil, Reibstein David J.:
Key Marketing Metrics

The 50+ Metrics Every Manager Needs To Know
Pearson Education Limited (United Kingdom), 2008
Paperback, 368 pages

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Raulerson Peter, Malraison Jean-Claude, Leboyer Antoine:
Building Routes To Customers

Proven Strategies For Profitable Growth
Springer-Verlag New York Inc. (United States), 2008
Hardback, 220 pages

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Strategic Market Creation

A New Perspective On Marketing And Innovation Management
Editor: Karin Tollin
John Wiley And Sons Ltd (United Kingdom), 2008
Paperback, 464 pages

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