Sales & marketing
Advertising Customer services Market research Public relations Sales & marketing management
Baines Paul, Fill Chris, Page Kelly:
Marketing
Oxford University Press (United Kingdom), 2008
Paperback, 888 pages
Aaker David A.:
Building Strong Brands
New Ed
Simon & Schuster Ltd (United Kingdom), 2002
Paperback, 380 pages
Czinkota Michael R., Ronkainen Illka A.:
International Marketing
International Ed
Cengage Learning (United States), 2006
Paperback, 720 pages
Aaker David A., Mcloughlin Damien:
Strategic Market Management / European Edition
John Wiley And Sons Ltd (United Kingdom), 2007
Paperback, 368 pages
Walker Orville C., Mullins John, Boyd Jr. Harper W:
Marketing Strategy
A Decision-Focused Approach
6 Rev Ed
Mcgraw-Hill Education - Europe (United States), 2008
Paperback, 384 pages
Jeannet, Jeannet Jean-Pierre, Hennessey H David:
Global Marketing Strategies
6
Houghton Mifflin (United States), 2005
Hardback
Jobber David, Lancaster Geoffrey A.:
Selling And Sales Management
8 Rev Ed
Pearson Education Limited (United Kingdom), 2009
Paperback, 568 pages
Rowson Pauline:
Successful Customer Service
Get Brilliant Results Fast
Crimson Publishing (United Kingdom), 2009
Paperback, 224 pages
Advertising Customer services Market research Public relations Sales & marketing management








