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Kuzmeski Maribeth:
The Connectors

How The World's Most Successful Businesspeople Build Relationships And Win Clients For Life
John Wiley And Sons Ltd (United Kingdom), 2009
Hardback, 272 pages

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Lakhani Dave:
How To Sell When Nobody's Buying

(And How To Sell Even More When They Are)
John Wiley And Sons Ltd (United Kingdom), 2009
Hardback, 238 pages

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Earls Mark:
Herd

How To Change Mass Behaviour By Harnessing Our True Nature
John Wiley And Sons Ltd (United Kingdom), 2009
Paperback, 424 pages

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Cain Sandra:
Key Concepts In Public Relations

Palgrave Macmillan (United Kingdom), 2009
Paperback, 264 pages

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Hulten Bertil, Broweus Niklas, Van Dijk Marcus:
Sensory Marketing

Palgrave Macmillan (United Kingdom), 2009
Hardback, 208 pages

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Gunelius Susan:
Building Brand Value The Playboy Way

Palgrave Macmillan (United Kingdom), 2009
Hardback, 256 pages

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Beverland Michael:
Building Brand Authenticity

7 Habits Of Iconic Brands
Palgrave Macmillan (United Kingdom), 2009
Hardback, 256 pages

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Fornell Claes:
The Satisfied Customer

Winners And Losers In The Battle For Buyer Preference
Palgrave Macmillan (United Kingdom), 2009
Paperback, 256 pages

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