Advertising
Tungate Mark:
Adland
A Global History Of Advertising
Kogan Page Ltd (United Kingdom), 2007
Hardback, 272 pages
Gregory Joe, Jenkins Debbie:
Power Branding
A Lean Marketing Toolbook
Lean Marketing Press (United Kingdom), 2008
Paperback, 120 pages
Harte Lawrence J.:
Introduction To Mobile Advertising, How To Setup, Create And Manage Ads For Mobile Telephones
Althos (United States), 2008
Paperback, 88 pages
Stamm Kat:
Just Ad Culture
Vdm Verlag Dr. Muller Aktiengesellschaft & Co. Kg (Germany), 2008
Paperback, 80 pages
Thompson Bambi:
Direct-To-Consumer Advertising Of Prescription Products - Ethical Strategies That Make Good Business Sense
Vdm Verlag Dr. Mueller E.K. (Germany), 2008
Paperback, 132 pages
Beller Ken, Weiss Steve, Patler Louis:
The Consistent Consumer
Hardback, 272 pages
Arens William F., Weigold Michael F., Arens Christian:
Contemporary Advertising
11 Rev Ed
Mcgraw-Hill Education - Europe (United States), 2007
Hardback, 752 pages
Dru Jean-Marie:
How Disruption Brought Order
The Story Of A Winning Strategy In The World Of Advertising
Palgrave Macmillan (United Kingdom), 2007
Hardback, 256 pages







